About Ian.
I have over 20 years experience in the creation of user-centred solutions across CX and UX; delivering innovative, transformative customer experiences and customer journey design.
I aim to design sustainable solutions that respond to human and environmental needs; both now and in the future.
I get greatest satisfaction in creating processes that make a difference in people's lives - helping them through difficult life events and achieving healthy behavioural change.
I use a mix of qual and quant. I listen to humans and data.
I apply principles of active listening and empathy.
I am naturally inquisitive, analytical and democratic – open to having my thinking challenged & changed for the greater good.
I aim to foster positive collaborative environments
I've worked with private and public sector in the UK and internationally : HMRC, lots of Local Gov and 3rd sector clients in Social care, Health & Wellbeing, Digital First, Abundance Ethical Investment, Boots, Lloyds Bank, e-on, Superchips, Toys R Us, Emma Bridgewater.
I've used a wide range of tools over the years and am always open to playing with new ones to get the job done -
Photoshop • Illustrator • Sketch • Adobe XD • Miro • Balsamiq • Marvel • Figma • Google suite • Word • Excel • Visio • PowerPoint • Project • Slack • Zoom • Jira • Trello • Hotjar • Inspectlet • Google Analytics • Instagram • Dreamweaver • html • css • not a dev but experience with JavaScript, php, asp, MySQL
I am a music writer for UKVibe and a t-shirt designing winenerd.
I am based in Oxfordshire, England.
I aim to design sustainable solutions that respond to human and environmental needs; both now and in the future.
I get greatest satisfaction in creating processes that make a difference in people's lives - helping them through difficult life events and achieving healthy behavioural change.
I use a mix of qual and quant. I listen to humans and data.
I apply principles of active listening and empathy.
I am naturally inquisitive, analytical and democratic – open to having my thinking challenged & changed for the greater good.
I aim to foster positive collaborative environments
I've worked with private and public sector in the UK and internationally : HMRC, lots of Local Gov and 3rd sector clients in Social care, Health & Wellbeing, Digital First, Abundance Ethical Investment, Boots, Lloyds Bank, e-on, Superchips, Toys R Us, Emma Bridgewater.
I've used a wide range of tools over the years and am always open to playing with new ones to get the job done -
Photoshop • Illustrator • Sketch • Adobe XD • Miro • Balsamiq • Marvel • Figma • Google suite • Word • Excel • Visio • PowerPoint • Project • Slack • Zoom • Jira • Trello • Hotjar • Inspectlet • Google Analytics • Instagram • Dreamweaver • html • css • not a dev but experience with JavaScript, php, asp, MySQL
I am a music writer for UKVibe and a t-shirt designing winenerd.
I am based in Oxfordshire, England.
My Skills.
- Business focus: strategic objectives, problems and goals - maintained throughout research/design process
- Internal/Market/Competitor research - product propositions/definitions
- Survey and User interview, focus group & observation - stimulus-led approach - offline and online (zoom)
- Sociological, Psychological, Behavioural approach - context, motivations and barriers - personas
- Customer Journey and Process design - using iterative waves of research, design (wireframes, journey mapping , IA, process/flow, rules and algorithms), prototype, test
- Creative problem solving workshops - brainstorm, affinity, topdown tree, lean hypotheses, user stories
- Collaborative - lead and support small multidisciplinary teams to create result-delivering solutions
- Graphics, Animation & Illustration - interactive mock-up protoyping (pre dev)
My Résumé.
| ian_ward_profile.pdf |
Decades of Clients...
